Decision makers are limited because their reasoning abilities are small in comparison to the scope of the problems they need to solve. This phenomenon is referred to as

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Bounded rationality refers to the concept that in decision-making, the cognitive limitations of the mind, and the finite amount of time available to make a decision, limit the rationality of the decision. This concept acknowledges that while individuals aim to make rational choices, their ability to process and analyze all relevant information is limited.

Decision Makers Are Limited Because Their Reasoning Abilities Are Small