In Stanley Schachter's study on reactions to opinion deviance in small groups, more communications were directed toward

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In Stanley Schachter's study, it was found that the "deviant" who always disagreed received the most communications from the group. This was because the group members were trying to bring the deviant back into agreement with the group's consensus, highlighting the social pressure to conform within groups.

In Stanley Schachter's Study on Reactions to Opinion Deviance in Small