Image is a mental picture that a customer has of the product that the persuader is selling.

Name: Image is a mental picture that a customer has of the product that the persuader is selling.
Brand: Quizplus
Rating: 4.8 (37 reviews)

Question

Quizplus · Accepted Answer

Image refers to the perception or mental picture that consumers form about a product, brand, or company, based on their experiences, beliefs, feelings, and perceptions. This image influences their attitudes and decision-making regarding purchasing the product.

Image Is a Mental Picture That a Customer Has of the Product