What term refers to the act of persisting with a failing course of action?
A) brainstorming
B) groupthink
C) escalation of commitment
D) group polarization
E) risk propensity

Question

Quizplus · Accepted Answer

Escalation of commitment refers to the phenomenon where individuals or groups continue to invest resources (such as time, money, or effort) into a failing course of action, because they are unwilling to admit that their initial decision was wrong or the project is a failure. This behavior can lead to significant losses and negative outcomes. Brainstorming, groupthink, group polarization, and risk propensity are other related concepts, but they do not specifically refer to persisting with a failing course of action.

What Term Refers to the Act of Persisting with a Failing