Smithfield Foods CEO Larry Pope says his focus upon what happens with the company's Chinese operations is on "five or ten years" from now. Smithfield may be willing to lose some money with respect to its unprocessed pork sales in China in order to gain a toe-hold in that country's huge pork market. Which of the following output controls and measurement is Larry Pope using?

Question

Quizplus · Accepted Answer

Larry Pope is focused on the growth of Smithfield's Chinese operations over the next five to ten years, indicating that his output control and measurement is centered on expanding the company's market share in China's pork market. While profits, quality control, and productivity are important considerations in any business, Pope's statement emphasizes the company's longer-term growth strategy rather than short-term financial or operational metrics. Therefore, Option C (Growth) is the best choice.

Smithfield Foods CEO Larry Pope Says His Focus Upon What