You just stuffed yourself with a hot dog, a large tub of popcorn, and a box of Milk Duds while watching a movie. When you come out of the theater, you smell the cinnamon buns across the mall and decide to get one even though you are full. This can BEST be explained by _____.

Question

Quizplus · Accepted Answer

The incentive theory suggests that behavior is motivated by the desire to obtain rewards or avoid punishment. In this case, the smell of the cinnamon buns serves as an incentive that motivates the individual to go get one, despite their fullness.

You Just Stuffed Yourself with a Hot Dog, a Large