Cecily believes she can become the top saleswoman in her company; consequently, she comes in early and stays late, which puts her in contact with more customers.Additionally, her enthusiasm inspires customers to pay attention to the benefits of her product, and every sale Cecily makes inspires her to make another.This is an example of Bandura's theory of ________.

Question

Quizplus · Accepted Answer

This scenario exemplifies Bandura's theory of reciprocal determinism, which suggests that a person's behavior both influences and is influenced by personal factors and the social environment. Cecily's belief in her ability (personal factor) influences her behavior (working hard, staying enthusiastic), which in turn affects her environment (more customer interaction, increased sales), and the environment's response (success) further reinforces her belief and behavior.

Cecily Believes She Can Become the Top Saleswoman in Her