Recent public opinion polls demonstrate that provincial premier candidate Edmund is falling behind in the polls. In order to boost his ratings, he directs his campaign manager to create commercials that show his opponent as unable to manage getting her children organized for school, much less being able to organize a provincial government. What is Edmund engaging in?

Question

Quizplus · Accepted Answer

Edmund is engaging in negative advertising by creating commercials that portray his opponent in a negative light, focusing on her personal life to suggest she is unfit for office.

Recent Public Opinion Polls Demonstrate That Provincial Premier Candidate Edmund