Standardization would be an effective GIMC tactic in the Middle East because of the variety of religions and cultures.

Question

Quizplus · Accepted Answer

Standardization involves implementing the same marketing strategies or products across different markets. However, in the Middle East, there is a diverse range of religions and cultures, which means that a standardized approach may not be acceptable or effective in all areas. It may be more appropriate to use localized marketing efforts that are tailored to the specific needs and beliefs of each region or group.

Standardization Would Be an Effective GIMC Tactic in the Middle