In using the affect referral approach to decision making, the person considers:
A) product attributes and the importance of attributes
B) the brand he or she likes the best
C) cognitive and conative cues
D) evoked, inept, and inert sets of brands

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The Answer of In using the affect referral approach to decision making, the person considers:
A) product attributes and the importance of attributes
B) the brand he or she likes the best
C) cognitive and conative cues
D) evoked, inept, and inert sets of brands

In Using the Affect Referral Approach to Decision Making, the Person