Which individual works closely with the account executive to schedule the various aspects of the agency's work to ensure the work is completed by the target deadline?

Question

Quizplus · Accepted Answer

The traffic manager is responsible for coordinating and scheduling the work of the agency to ensure it is completed on time. They work closely with the account executive to manage the workflow and ensure deadlines are met. The creative department focuses on developing the actual advertisements, the media buyer purchases the media space and develops the media plan, while the media planner researches and analyzes the media market to determine the best media channels to use for a specific campaign.

Which Individual Works Closely with the Account Executive to Schedule