The major medium for business-to-business marketing is:

Question

Quizplus · Accepted Answer

Trade and business journals are the major medium for B2B marketing as they provide industry-specific information, news, and analysis to businesses. They are an effective way to reach a targeted audience and build thought leadership in a particular industry. While the internet is also a significant medium for B2B marketing, it is not the only or the most effective medium for all industries. Newspapers and television are generally not used as primary mediums for B2B marketing due to their focus on a consumer audience.

The Major Medium for Business-To-Business Marketing Is