An important key to success in permission marketing programs is to make sure participants have actually agreed to participate and not been tricked into participating or signed up without their knowledge.

Question

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This statement is true. In order for permission marketing to be effective, individuals must knowingly and willingly provide their consent to receive marketing messages. If they are tricked or signed up without their knowledge, they are likely to feel frustrated or even resentful towards the company, which can damage the relationship and ultimately harm the success of the program. It is therefore crucial to ensure that all participants have given informed consent.

An Important Key to Success in Permission Marketing Programs Is