In terms of alternative forms of direct marketing,ride-alongs are materials that are placed with a company's own catalog or direct-mail pieces,such as a record club's catalog.

Name: In terms of alternative forms of direct marketing,ride-alongs are materials that are placed with a company's own catalog or direct-mail pieces,such as a record club's catalog.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Ride-alongs are marketing materials included with another company's mailings, not the company's own catalog or direct-mail pieces.

In Terms of Alternative Forms of Direct Marketing,ride-Alongs Are Materials