If the euro continues to remain strong against the U.S.dollar,which of the following strategies would make the most sense for BMW?

Question

Quizplus · Accepted Answer

If the euro remains strong against the U.S. dollar, it would likely be cost-effective for BMW to increase its manufacturing capacity in the United States to take advantage of the cheaper dollar. This would enable BMW to produce its vehicles at a lower cost, making them more affordable for U.S. customers, and increase profits for the company. Exporting from Germany to the U.S. would not be as cost-effective due to the higher cost of production in Germany. Raising prices in the United States would likely decrease demand for BMW vehicles. It cannot be assumed that consumers will continue to buy BMW cars regardless of the cost.

If the Euro Continues to Remain Strong Against the U