Channel richness refers to the:
A) number of messages a channel can carry at one time.
B) speed in which messages can be carried.
C) amount of information that can be transmitted during a communication episode.
D) number of channels available at any one time.
E) profitability potential of a proposed channel.

Question

Quizplus · Accepted Answer

Channel richness refers to the amount of information that can be transmitted during a communication episode, which includes factors such as feedback, language variety, and emotional expression. It is not related to the number of messages or speed of transmission, the number of channels available, or the profitability potential of a channel.

Channel Richness Refers to The