"Viral marketing" is the term used when
A) news is spread by repeated sending of a message from one person to others who repeat the cycle.
B) users get tired of the message.
C) an ad campaign increases sales less than 2 percent.
D) an ad pops up when the user goes to a new web page.
E) drug companies advertise cold medicine.

Question

Quizplus · Accepted Answer

Viral marketing refers to the tactic of spreading a message or content through the repetition of sharing or forwarding by individuals to their personal networks, similar to how a virus spreads. It is used to create buzz around a product or service and often leads to increased brand exposure and engagement.

"Viral Marketing" Is the Term Used When