One reason that ingratiation works so well as a tactic of impression management is that most people have a strong need to be liked, much like the need for recognition.

Question

Quizplus · Accepted Answer

This statement is true. Ingatiation involves using flattery or other techniques to make oneself more appealing to others, and it can be effective because people generally want to be viewed positively by others.

One Reason That Ingratiation Works So Well as a Tactic