What type of event marketing plan is implemented once an event is contracted?
A) Facility Event Marketing Plan
B) Event Marketing Plan
C) Joint Facility and Event Marketing Plan
D) All of the Above

Question

Quizplus · Accepted Answer

All of the above (choice d) is the correct answer because (1) the facility ownership and management will conduct their own marketing campaign to ensure the facility is viewed in a positive light; (2) the event promoters and ownership will conduct a marketing campaign that seeks to maximize profits; and (3) facility management and event management need to work together in joint-marketing efforts, as well as keep an eye on each other's marketing to ensure it does not negatively affect or contradict their marketing.

What Type of Event Marketing Plan Is Implemented Once an Event