Frank Luntz advised Republicans to refuse to use the frame "global warming" and to replace it with "climate change".

Question

Quizplus · Accepted Answer

This statement is true. Frank Luntz, a Republican pollster and strategist, advised Republicans to shift the language from "global warming" to "climate change" in his 2003 communication memo. He argued that "climate change" was a more neutral and less alarming term that could help prevent public concern about the issue.

Frank Luntz Advised Republicans to Refuse to Use the Frame