The purpose of factor rotation is to:

Question

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The purpose of factor rotation is to make the factor structure more interpretable. This is done by strategically rotating the original factor structure to simplify and clarify the relationships between variables and factors. The goal is to identify a pattern of factor loadings that are easily interpretable and meaningful, making it easier to understand the underlying dimensions and construct validity of the data. Factors that are easily interpretable are also more useful for further analysis, interpretation, and application.

The Purpose of Factor Rotation Is To