Which is the last step in the marketing research process?

Question

Quizplus · Accepted Answer

The last step in the marketing research process is preparing and presenting the final research report. This involves analyzing the data collected, drawing conclusions, and making recommendations based on the findings. Other steps such as follow-up discussions with the client and collecting payment may occur afterwards, but the final research report is the last step in the research process itself. Conducting an exit interview with all those who participated in the research project may be done during the data collection phase but is not necessarily the last step.

Which Is the Last Step in the Marketing Research Process