When a "secret shopper" is used to report a salesperson's level of customer assistance and courtesy, which type of observation is being used?
A) undisguised
B) disguised
C) physical traces
D) human
E) mystery surrogate

Question

Quizplus · Accepted Answer

"Secret shopper" involves the use of disguised observation, as the shopper's true identity and purpose is unknown to the salesperson being observed.

When a "Secret Shopper" Is Used to Report a Salesperson's