In a survey for ACME Power Co., the researcher asked the following questions: "What is your gender? Male-Female" and "How much do you estimate your monthly electric bill to be? $________." How would you classify, in order, these two questions in terms of the type of scale each represents?
A) closed-ended; scaled
B) closed-ended; semantic
C) categorical; natural
D) categorical; metric
E) closed-ended; metric
Correct Answer:
Verified
Q24: Reader's Digest conducts an annual survey across
Q25: A question that asks the age of
Q26: Using symbols or pictures to indicate various
Q27: Because they measure psychological constructs of consumers,
Q28: Which type of scaled-response format contains bipolar
Q32: Which of the following best illustrates the
Q33: Which characteristic is associated only with ratio
Q33: The "halo effect" is best avoided by:
A)
Q34: Which of the following scaled-response formats is
Q35: Validity is best illustrated by which of
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents