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It Seems That Once a Year the Managers of Barbie

Question 120

Multiple Choice

It seems that once a year the managers of Barbie and Ken's Corporation attempt a major organization intervention, such as management-by-objectives. They never seem to be satisfied with the performance of Barbie and Ken's and, sure enough, 12 months later, along comes another major intervention. By implementing organizational change in this way, Barbie and Ken's management may well be violating the principle of


A) benchmarking.
B) continuous improvement.
C) unity of direction.
D) top-down control.
E) none of these.

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