According to the American Marketing Association,marketing is the activity,set of institutions,and processes for creating,communicating,delivering,and exchanging offerings that have value for customers,clients,partners,and society at large.

Question

Quizplus · Accepted Answer

When the market is known to such a degree that the benefits of additional research do not out-weight the cost of that research,then there is no need for research.

According to the American Marketing Association,marketing Is the Activity,set of Institutions,and