Kleenex is a well-known brand name of facial tissue.People often refer to Kleenex as if it were the product name.The company that makes Kleenex may someday find its brand name becoming a(n):
A) equity brand
B) certified name
C) trademark
D) faux brand
E) generic product name

Question

Quizplus · Accepted Answer

If a brand name becomes synonymous with the product category,it can become generic.

Kleenex Is a Well-Known Brand Name of Facial Tissue