For sports marketers,an inelastic demand curve means that they have greater flexibility in making pricing decisions.What can a sports marketer do to make demand for his or her product more inelastic?
A) Have a winning team that people want to see play.
B) Sell the rights to buy a season pass.
C) Eliminate all quantity discounts.
D) Use discriminatory pricing.
E) Any of these strategies will help render demand more inelastic.

Question

Quizplus · Accepted Answer

There are several strategies to make demand more inelastic,and choice A is an illustration of the "create unique offerings" tactic.

For Sports Marketers,an Inelastic Demand Curve Means That They Have