To Target Outdoor Enthusiasts,Subaru of America Added an Outdoor Life

To target outdoor enthusiasts,Subaru of America added an outdoor life section to its Web site that is organized by area of interest.The site will serve as a platform for co-marketing and promotional programs.This offering of customized products to a customer segment for the purpose of enhancing the auto manufacturer's customer relationships is an example of:

A) campaign management
B) customer aggregation
C) transaction segmentation
D) data mining
E) knowledge management