An external advertising agency is likely to be more objective than an in-house advertising department and also have a better understanding of consumers and trends.
Correct Answer:
Verified
Q14: Advertising is separate from the traditional promotions
Q15: Consistency is ordinarily not a major concern
Q16: In the consumer sector, advertising is usually
Q17: The leverage point is how the design
Q19: In terms of the 75/15/10 rule, the
Q20: The message theme is an outline of
Q22: Using crowdsourcing to create advertisements is normally
Q106: In terms of the 75-15-10 rule, the
Q120: An external advertising agency may actually cost
Q146: One method to measure the creative reputation
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents