In terms of source characteristics, attractiveness consists of:
A)physical characteristics of the spokesperson.
B)intelligence of the spokesperson.
C)both physical and personality characteristics of the spokesperson.
D)the expertise and likeability of the spokesperson.

Question

Quizplus · Accepted Answer

Attractiveness includes both physical and personality characteristics of the spokesperson, such as their charisma, likability, and overall appearance. This can influence the audience's perception of the message and the credibility of the source. Intelligence and expertise (option B and D) are important source characteristics but do not fall under attractiveness.

In Terms of Source Characteristics, Attractiveness Consists Of