Contacting consumers at places such as farmer's markets, bluegrass festivals, city-wide garage sales, flea markets, craft shows, stock car races is:

Question

Quizplus · Accepted Answer

Contacting consumers in environments such as farmer's markets, bluegrass festivals, and similar venues is an example of lifestyle marketing, as it involves engaging with consumers in settings that are part of their everyday lives or interests, thereby creating a more natural and integrated brand experience.

Contacting Consumers at Places Such as Farmer's Markets, Bluegrass Festivals