Sales leads should be qualified and placed into categories based on:
A)sales potential and probability of acquisition.
B)profit potential and probability of acquisition.
C)sales potential and profit potential.
D)the share of the customer currently held and the potential for increasing the share.

Question

Quizplus · Accepted Answer

Qualifying sales leads based on sales potential and probability of acquisition will help prioritize the most promising leads and maximize sales efforts. Profit potential is important, but it may not be the sole determining factor in whether a lead should be pursued or not. Furthermore, categorizing based on the share of the customer currently held would not be applicable for new leads.

Sales Leads Should Be Qualified and Placed into Categories Based