When Interstate Batteries receives a positive news story about its involvement with NASCAR, it is an example of a(n):

Question

Quizplus · Accepted Answer

A positive news story about Interstate Batteries and its involvement with NASCAR is an example of a successful public relations hit. It enhances the brand's reputation, creates positive public perception, and builds goodwill among stakeholders. It is not a stakeholder statement or an advertisement equivalent, as it is not a direct message from the company.

When Interstate Batteries Receives a Positive News Story About Its