Advertising tracking research does not provide information regarding:
A)how an ad is performing compared to previous ads.
B)why an ad is not performing well.
C)how an ad is performing compared to the competition.
D)how an ad is performing over time.

Question

Quizplus · Accepted Answer

Advertising tracking research can provide information about how an ad is performing compared to previous ads, how it is performing compared to the competition, and how it is performing over time. However, it may not necessarily provide insights into why an ad is not performing well. Other research methods, such as focus groups or surveys, may be needed to determine the reasons behind poor ad performance.

Advertising Tracking Research Does Not Provide Information Regarding