Meghan recently took her parents to a gourmet restaurant for their 25ᵗʰ wedding anniversary. The evening was exceptional, with everyone receiving the utmost in terms of quality and value. However, when reflecting upon the experience the next day, Meghan decided that she was not fully satisfied with the experience. Why might this happen?
A) Because satisfaction has nothing to do with quality or value
B) Because satisfaction occurs over time, whereas perceptions about quality and value occur immediately
C) Because dissatisfaction is based on an entirely different set of factors than satisfaction
D) Because satisfaction can be based on factors that have nothing to do with quality or value
E) It cannot happen. By definition, customers who receive the best quality and value will be satisfied.
Correct Answer:
Verified
Q1: What is the primary disadvantage associated with
Q4: In which of the following situations would
Q7: With respect to customer expectations, which of
Q8: Assume a customer planning to purchase a
Q10: Which of the following IS NOT good
Q11: With respect to competitive advantages, many see
Q13: _ is defined as a business philosophy
Q14: _ refers to the degree of superiority
Q16: Which of the following statements is
Q18: In the purchase of a product. time.
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents