A young couple went to China to teach English as a foreign language and were discovered by a marketing agent who was selling Western-style wedding packages. Soon they were on billboards and in magazines, and the company's sales skyrocketed as many young Chinese couples ditched a traditional wedding in favour of what was being advertised. According to the text, what has this process been termed?
A) backlash
B) cultural imperialism
C) westernization
D) globalization
Correct Answer:
Verified
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