Friedman's Second Law of Communication means:
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Q1: Some factors that help determine how to
Q2: Psychographics means:
A) there is no need to
Q3: There are seven steps a writer should
Q4: Every program is a response to a
Q5: Friedman's First Law of Media Communication means:
Q7: An appeal to reason is
A) pathos
B) logos
C)
Q8: An appeal to ethical principles is
A) pathos
B)
Q9: In the seven-step process, clients may choose
Q10: Communication Strategy involves:
A) the producer, the director,
Q11: Over 2,400 years ago, the terms Pathos,
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