Journalistic writing not only uses long leads, but it also favors long paragraphs because this gives readers a sense of substance to the subject, making it clear that the reporter really knows what he or she is writing about.

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Journalistic writing actually favors short paragraphs because they are easier to read and can hold the reader's attention better. Short paragraphs also help to break up long blocks of text, making the article more visually appealing.

Journalistic Writing Not Only Uses Long Leads, but It Also