Broadcast copywriters need to consistently follow the style of their news organization; not to do so could lead to confusion on the part of the producer, anchor or technical director (thus fouling up the newscast!).

Question

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It is important for broadcast copywriters to follow the style of their news organization to avoid confusion and uphold the quality of the newscast. Deviating from the established style could result in technical errors or miscommunication among team members.

Broadcast Copywriters Need to Consistently Follow the Style of Their