Social cognitive theory ________ while magic bullet theory ________.
A) considers the role of individuals and environmental elements, gives all the credits to the message
B) gives all the credits to the message, considers the role of individuals and environmental elements
C) rejects the external elements' intervention in the formation of behavior, takes the external elements into consideration
D) rejects the effect of learning on the formation of behavior, believes in the role of the audience learning in the formation of behavior

Question

Quizplus · Accepted Answer

Social cognitive theory emphasizes not only the role of the message, but also the individuals who receive it and the environmental factors that influence their behavior. It recognizes that people have different backgrounds, beliefs, and values that affect the way they perceive and respond to a message. In contrast, magic bullet theory suggests that the message has a direct and powerful impact on the audience, without taking into account their individual differences or the social context in which they receive it.

Social Cognitive Theory ________ While Magic Bullet Theory ________

Social Cognitive Theory While Magic Bullet Theory