Being the first to develop the technological standard creates a(n) ________ to become the strong winner-take-most of the market share leader.
A) market share
B) first-mover advantage
C) initial reality
D) unfair advantage
E) initial adopter advantage

Question

Quizplus · Accepted Answer

The first-mover advantage refers to the advantage that a company gains by being the first to market with a new product or service. Developing the technological standard first means that other companies will have to conform to that standard if they want to compete, giving the first mover an advantage in market share.

Being the First to Develop the Technological Standard Creates A(n)