An organization that pursues a(n) _____ strategy seeks to stand out among competitors through the quality (broadly defined) of its products or services.

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An organization that pursues a differentiation strategy seeks to distinguish itself from competitors through the quality(broadly defined) of its products or services. Firms that successfully implement a differentiation strategy are able to charge more than competitors because customers are willing to pay more to obtain the extra value they perceive.

An Organization That Pursues A(n) _____ Strategy Seeks to Stand