The best word to summarize the popularity of direct marketing with consumers is
A) value.
B) unobtrusiveness.
C) convenience.
D) technology.
Correct Answer:
Verified
Q8: You are marketing manager for a company
Q9: Which of the following is NOT a
Q10: One advantage that direct marketing holds over
Q11: External mailing lists are typically bought or
Q12: Direct marketing is convenient in that it
Q14: Cross-selling is the practice of contacting a
Q15: Direct marketing is an interactive system that
Q16: The most common use of direct marketing
Q17: Due to emerging technologies, direct marketers will
Q18: All conventional media can be used to
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