In developing markets, products such as cigarettes and razor blades are often sold by the piece. Why?
A) It is easier to get these smaller items through customs.
B) Most developing country citizens cannot read, therefore do not need packaging.
C) Each product is taxed differently by unit.
D) So that consumers with limited incomes can afford them.

Question

Quizplus · Accepted Answer

Selling products like cigarettes and razor blades by the piece allows consumers with limited incomes to afford them since they do not have to buy a whole pack or box. In developing countries where poverty is prevalent, this pricing strategy can help increase sales and access to these products. The other reasons listed are not as relevant or accurate in explaining why products are sold by the piece in developing markets.

In Developing Markets, Products Such as Cigarettes and Razor Blades