What is the main concern about using a multi-national mega-agency?
A) That the agency will not be able to provide effective marketing solutions
B) That the agency will charge fees to the employing company that exceed the original costs in the bid
C) That the agency will also be servicing a competitive company, resulting in a conflict of interest
D) That the agency will not be able to withstand the pressure of servicing an international company

Question

Quizplus · Accepted Answer

The main concern about using a multi-national mega-agency is that the agency may have conflicts of interest when servicing competitive companies due to its reach and size. This can compromise the effectiveness and impartiality of the agency's services.

What Is the Main Concern About Using a Multi-National Mega-Agency