Roles and perceived roles, motivational levels, and attitudes toward risk are examples of which factor that affect members of business buying centers?

Question

Quizplus · Accepted Answer

Roles and perceived roles, motivational levels, and attitudes toward risk are all individual factors that can affect members of business buying centers. Organizational, cultural, and economic factors may also have an impact, but these specific examples are all related to individual characteristics.

Roles and Perceived Roles, Motivational Levels, and Attitudes Toward Risk