Which are the best outlets for a rational appeal?
A) Broadcast media
B) Television and direct mail
C) Print media and the internet
D) Non-traditional media

Question

Quizplus · Accepted Answer

Print media, such as newspapers and magazines, often contain in-depth articles and editorials that rely on rational appeals to persuade their audience. The internet also provides access to a vast amount of information and allows for detailed analysis of complex issues, making it a strong outlet for rational appeals. Television and direct mail may work for some rational appeals, but they tend to rely more heavily on emotional appeals. Broadcast media and non-traditional media may be less effective for rational appeals as they typically prioritize entertainment and sensationalism over factual information.

Which Are the Best Outlets for a Rational Appeal