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In Terms of Football's Super Bowl and Advertising, All of the Following

Question 124

Multiple Choice

In terms of football's Super Bowl and advertising, all of the following statements are true except:


A) 73% of Super Bowl game viewers consider the ads to be entertaining.
B) pre-rolling of ads is typically done on the brand's website so the brand can monitor comments and control any negative reaction.
C) many advertisers now spend as much time developing a marketing plan for the pre-roll of ads as they do for the actual Super Bowl ad.
D) advertisers now gain immediate feedback of its Super Bowl ads through monitoring social media buzz during and immediately following the game.

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