Interstate Batteries' sponsorship of a NASCAR driver and car is an example of a sponsorship program.

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Interstate Batteries' sponsorship of a NASCAR driver and car is a well-known example of a sponsorship program aimed at increasing brand awareness and enhancing the company's promotional efforts. This partnership provides the company with the opportunity to reach a large and diverse audience, while also supporting a popular and high-profile sport. By supporting a race car driver, Interstate Batteries can tap into the loyal and passionate NASCAR fan base, potentially leading to increased sales and customer loyalty.

Interstate Batteries' Sponsorship of a NASCAR Driver and Car Is